What I do

Services

Every engagement starts with a clear problem and a measurable outcome. These are the five areas where that work happens.

01

SEO and GEO Copywriting

Content that ranks in Google and gets cited by AI platforms. Built for B2B SaaS teams that need organic search to source qualified pipeline, not just traffic.

7x organic visibility growth. $1.92M in pipeline sourced.

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02

Demand Generation

Strategy and execution that fills the top of the funnel with buyers, not browsers. Campaign planning, content architecture, and conversion infrastructure designed to produce pipeline you can track in a revenue meeting.

700+ SQLs and $5.8M in pipeline in a single year at Fortra.

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03

Conversion Copywriting

Landing pages, trial flows, and product-led growth copy that turn qualified visitors into customers. Built on voice-of-customer research, not assumptions about what the buyer wants to hear.

Copy that closes the gap between traffic and pipeline.

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04

Email Copywriting

Welcome sequences, nurture programs, and campaign copy that maintain engagement without burning the list. Metrics-first: click behavior over open rates.

Sequences built to move buyers, not inflate open rate reports.

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05

Fractional CMO

Senior marketing leadership without the overhead. Strategy, team direction, and cross-functional alignment for B2B SaaS companies that need an experienced operator in the room, not another consultant with a slide deck.

Strategic clarity and execution alignment from day one.

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Not sure which service fits your situation? Start with a 20-minute call. We'll diagnose the problem first.